As Facebook gets ready to hit the stock market, Zynga’s place in its ecosystem appears to have changed since last year. The social network announced that the gaming company’s ads and transaction fees made up 15% of its revenue in the first quarter of 2012, compared to 19% in 2011... - Zynga Generated 15% of Facebook’s Revenue in Q1
LinkedIn isn’t a company that widely publicizes the incremental changes to their service (unlike another social network I know), but they’ve slowly been rolling out improvements to their group service for a while, and now they’ve included a pretty major upgrade to their search. The update enables LinkedIn search to search through the millions of conversations in Groups to find information relevant to your search... - LinkedIn Search Gets More Social
The social Web is the way of the future. It's where you'll find consumers most of the time. It's where we will learn more and more about what they are interested in, what catches their attention, what compels them to share. This real-time medium not only creates an expectation of instant information and content, but it generates a vast amount of data about what interests and engages consumers right now... - Companies Will Adapt to the Intelligent Web, or Die
Strong title? Probably – but then PinPal deserves it. Currently in private beta, PinPal is a new start-up that looks to create a casual dating network by using the API’s of Twitter, Facebook, Klout and, as the name might suggest, Pinterest. In essence, it’s a pretty smart idea and one that, when you think about it, is surprising that no-one else has thought of it. But you know there’s going to be a “But…”, and you’d be right... - PinPal Wants to Use Your Friends to Create a Sex Meat Market
For years, Facebook, Twitter, and most other forms of social media have had a fairly friendly online culture. Sure, on occasion you might come across someone bashing their ex on their Wall or a Tweet from an Exec that should have never gone public, but even these negative statements are met with strong reprimands. People just like to see their favorite social media platforms stay friendly – that is, until now... - EnemyGraph: Making the Destruction of an Online Reputation Easier
There is little data to support so-called influencer behavior in social marketing. Rather, the data suggest that content and ideas online spread through large numbers of people sharing with small groups... - How Content Is Really Shared: Close Friends, Not 'Influencers'
In 2011, the US hit a milestone — more than half of all adults visit social networking sites at least once a month. But when it comes to using social-networking technologies inside organizations, many business leaders are at a loss to understand what value can be created from Facebook-like status updates within the enterprise. Some organizations have deployed social-networking features with an initial enthusiastic reception, only to see... - Making The Business Case For Enterprise Social Networks
Launched in August 2010, BranchOut connects employers and professionals through one of the Internet’s most personal networks: Facebook. Many people recoiled at the idea of keeping their resumes so close to their nightlife and baby pictures, but... - Facebook’s BranchOut Is More Personal Than LinkedIn
They say you should write what you know, andDana LaRue is a prime example of this. Her popularwedding blog Broke Ass Bride is a product of her own journey planning a wedding on a budget. Now she has a team of contributors and the support of advertisers who help her share budget-friendly wedding style tips with her audience. Here are Dana’s tips for new bloggers... - Building a Community Is a Marathon, Not a Sprint
It’s becoming more and more difficult to lie in Google AdWords advertising, and social media is to blame. Let me start to explain this through a hypothetical... - http://bit.ly/Axgmc3
